BRAND VISUALS, ADS & VIDEO IN YOUR STYLE.

AI content production at Sumit Brands is an art-directed visual content service that uses generative AI tools, including Midjourney, Flux, Sora, Runway, Veo, and Adobe Firefly, to produce brand-consistent imagery and short-form video at scale. All output is directed by senior designers rather than generated without human oversight, ensuring creative coherence with existing brand standards. Custom brand LoRAs (low-rank adaptations) are trained on a client's existing visual assets so that generated output reflects established style rather than generic AI aesthetics. Each monthly production sprint delivers more than 200 assets, with sprints starting from AUD $3,500. Output categories include hero images, lifestyle photography, product shots, paid advertising variations, editorial content, and short-form video. Commercial licensing for all generated assets is included in sprint pricing, removing ambiguity around rights ownership for assets used in paid media or published brand communications.

You need a constant stream of fresh, on-brand visuals for ads, social and web. Traditional photoshoots are slow and expensive. Generic AI generators produce slop that looks like everyone else's.

We sit in the middle: a senior art director using Midjourney, Flux, Sora and Runway with custom brand LoRAs, style references and an iterative production pipeline. The output looks designed, not generated.